Ride without getting in the way
Build calm, capable confidence with a clear, structured process that helps you trust yourself and your horse again, supported by expert guidance and a brilliant community of riders who are with you every step of the way.
You don’t have to guess your way back to confidence.
Here, you’ll find the structure, tools, and support you need to feel calm, capable, and back in control again.
Your horse means the world to you – but riding doesn’t feel the way it used to.
You want to ride with ease, enjoy hacking out, schooling, jumping or competing again, and trust that you can handle whatever comes your way.
You’re not ready to give up, but right now it feels like your nerves have other ideas.
Maybe you’ve tried to push through, telling yourself to be brave.
You’ve watched videos, read the tips, practised breathing techniques, or taken time off, just hoping your confidence would return.
But it hasn’t yet – at least not for long.
And that’s the hardest part. Because deep down, you know you’re capable.
You just can’t seem to switch off the thoughts that spiral when you tack up.
Part of you really wants to do it, but another part puts the handbrake on.
Your heart races, your breathing quickens, and the “what ifs” start running the show.
You’ve done everything you can think of, but it still feels like something’s missing:
👉 A clear plan that actually works long-term.
👉 Consistent support from people who understand.
👉 A safe place to rebuild confidence that lasts.
You don’t want another superficial Instagram ‘hack’.
You want to get back to enjoying your horse — without nerves, anxiety, or fear getting in the way.
So, if you’ve been struggling with nerves, anxiety, or self-doubt, whether after a fall, a knock in confidence, or a long break, you’re exactly where you need to be.
Introducing the Crack the Confidence Code Membership
You don’t have to keep guessing your way back to confidence.
The Crack the Confidence Code Membership is a complete system that combines mindset, psychology, and community to help you rebuild lasting confidence, trust your horse, and enjoy riding again.
It’s not a rigid plan or a one-size-fits-all programme – it’s a flexible, guided framework that adapts to you and your horse, giving you the tools and support to rebuild confidence in a way that fits real life.
What You’ll Get Inside:
A clear, tried & tested success path
A step-by-step route that shows you what to focus on at each stage of your confidence journey.
Real life, practical tools
Simple, psychology-based exercises to manage nerves before you ride, out hacking, or after a setback.
Ongoing support
Regular a monthly focus themes and a supportive community who understand the ups and downs.
Flexible by design
Tailor every resource to your situation, goals, and horse.
Who’s behind it all?
I’m Alison Buttery – a BHS Accredited Professional Coach (BHSIT & ISM), NLP Practitioner & Coach, fully qualified teacher, Senior Lecturer in Equine Science and lifelong rider and competitor.
I’ve helped hundreds of riders move from anxious and overthinking to calm and capable using practical, psychology-based methods that genuinely work in real life.
Why this works
Confidence doesn’t come from pushing through fear, or trying to pretend it’s not there.
It comes from understanding what’s happening and learning to manage your thoughts, emotions and responses when challenges arise.
That’s exactly what the Crack the Confidence Code Membership helps you do – rebuild calm, confidence and resilience through practical psychology, consistent support, and connection with people who truly get it.
Because you deserve to enjoy every ride again, with trust in yourself, your horse, and in what’s possible next.
Inside the Crack the Confidence Code Membership
Imagine instantly knowing what to focus on, what to practise, and how to get back to riding with calm, confidence and self-belief, all in one trusted place.
The Crack the Confidence Code Membership is built around the Rider Confidence Success Track – a psychology-based system that helps you understand how your mind works, manage anxiety, and build the emotional resilience to handle whatever riding life throws your way.
It’s grounded in proven psychological principles and NLP techniques, carefully adapted for the everyday realities of being a horse owner and rider.
Here’s how it all comes together:
The Rider Confidence Success Track
Five core stages to building lasting, adaptable confidence.
Discover how to recognise unhelpful thinking patterns, shift your responses, and strengthen your ability to stay calm and resourceful through setbacks and challenges – in the saddle and beyond.
All-Access Pass to the Rider Mindset & Confidence Library
Access more than 50+ on-demand resources – courses, video series, masterclasses, workbooks, challenges, and hypnotherapy audios – each one focused on a specific aspect of rider psychology.
Everything is clearly organised by topic and confidence stage, so you can find exactly what you need when you need it.
Awesome Community
A supportive, judgment-free space full of riders who understand the ups and downs that come with horses.
Find encouragement, perspective, and connection with people who truly get it, so you never feel alone when things feel tough.
Monthly Focus and Tools
Each month introduces a fresh topic and simple tools to help you apply what you’re learning.
You’ll build habits that strengthen both your confidence and your resilience, helping you stay consistent, balanced and self-aware through the good times and the rocky moments.
Ask Alison: Member Q&A Portal
Submit your questions and get direct, personalised feedback.
Receive practical insights and coaching advice to keep your progress consistent – even when life (or your horse!) throws curveballs.
Member-Only Discount on 1-1 Coaching
Enjoy exclusive rates for private sessions if you’d like deeper, individual support alongside your membership journey.
Flexible Learning Experience
Follow the Rider Confidence Success Track or dip into the tools that best fit your current needs.
The membership adapts to your pace, your horse, and the season you’re in, helping you rebuild and make progress.
Over time, you’ll notice yourself handling the ups and downs with more ease, responding rather than reacting, and rediscovering the enjoyment and partnership that made you fall in love with riding in the first place.
It’s not just another confidence course – it’s a complete, psychology-based support system for riders who want confidence that lasts, and the resilience to match.
How It Works
You don’t have to figure this out on your own anymore.
From the moment you join, you’ll finally know where to start, what to focus on, and how to move forward with confidence.
As soon as you join, you’ll get instant access to the ‘Start Here’ onboarding training.
It walks you through everything you need to know – how to access your account, find your way around, and make the most of what’s available.
You’ll know exactly where to go first and how to get started with confidence.
Most riders say they feel an immediate sense of relief – knowing they finally have a clear, structured plan to rebuild self-belief, instead of trying to figure it out alone.
Three Ways to Make the Most of Your Membership
Follow the Rider Confidence Success Track
Work through the five stages in order. Each one builds on the last, helping you make small, steady changes that add up to real confidence in everyday riding.
Focus on the Monthly Theme
Join in with the monthly psychology-based focus. You’ll get fresh tools, reflections, and simple activities to help you apply what you’re learning and keep your confidence topped up all year round.
Pick What You Need, When You Need It
Dip into the Mindset & Confidence Library whenever something specific comes up, like nerves before a hack, anxiety after a fall, or frustration when progress stalls. Everything’s clearly organised by topic, so it’s easy to find the right tool for whatever you’re working through.
Support Every Step of the Way
You’ll have ongoing guidance from me through the Member Q&A, plus encouragement from a brilliant community who understand what you’re working through.
When the wobbles hit, you’ll have a safe, trusted place to ask for help, reset, reflect, and refocus. And of course, it’s also the best place to share your wins along the way!
Over time, you’ll notice yourself recovering quicker from setbacks, feeling calmer in the saddle, and actually looking forward to riding again.
Ready to Rebuild Your Confidence and Enjoy Riding Again?
Join the Crack the Confidence Code Membership and get everything you need to stop second-guessing yourself, understand what’s holding you back, and start riding with calm, capable confidence.
Inside, you’ll find a proven psychology-based system, expert guidance, and a brilliant community of riders who understand exactly what it’s like to lose confidence – and how good it feels to get it back.
In the next 30 days, you could still be second-guessing yourself every time you ride… or you could be feeling calmer, clearer, and more confident, one ride at a time.
It starts the moment you join.
Annual Membership
- Best Value – Save £62.88 (Get 2 months free)!
- Rider Confidence Success track – your five-stage roadmap for lasting confidence and resilience
- Rider Mindset & Confidence Library – 50 + practical, psychology-based courses, video series, masterclasses, challenges, and hypnotherapy audios
- Monthly Focus & Challenges – fresh tools and reflections to help you apply what you learn in real life
- An Awesome Rider Community – connect with riders who truly get it
- Ask Alison: Member Q&A – direct access to expert guidance when you need it
- Member Discount on 1-1 Coaching – reduced rate for deeper personal support
- Price locked in for as long as you’re a member
- Recurring payment – cancel anytime in just 2 clicks of your mouse
- Hassle-free 7-day money back guarantee
Monthly Membership
- Full access to everything in the Annual Membership, with the flexibility to cancel any time.
- Price locked in for as long as you’re a member
- Recurring payment – cancel anytime in just 2 clicks of your mouse
- Hassle-free 7-day money back guarantee
That’s far less than the cost of a single riding lesson each month – for year-round support, guidance, and tools that help you feel confident every time you ride.
Secure Checkout
Satisfaction Guarantee
Privacy Protected
7-day No Questions Asked Money Back Guarantee
When you join the Crack the Confidence Code Membership, you’re completely protected by our 7-Day No-Pressure Money-Back Guarantee.
If, within your first week, you decide it’s not the right fit, for any reason, just let us know and we’ll refund your first payment in full.
You’ll know within a few days if it’s right for you, and if it’s not, that’s completely fine. You’ll get a full refund.
No forms, no awkward conversations, no questions asked.
Who the membership is for...
If you’ve lost confidence, feel stuck, or keep second-guessing yourself in the saddle, the Crack the Confidence Code Membership gives you a clear way forward, without the pressure or overwhelm.
This Is For You If…
You’ve lost confidence after a fall, a scare, or a setback, and you’re ready to rebuild it properly, not just “push through.”
You want a structured approach that combines practical psychology with real-life riding situations.
You’re curious about how your thoughts and emotions influence your confidence and performance.
You want to feel more in control – of your mindset, your nerves, and your reactions.
You’d value steady support from other riders who understand what you’re working through.
You prefer small, consistent steps that build confidence over time, without overwhelm.
You care about progress that lasts, not another short-term, superficial fix.
This Is Not For You If…
You’re looking for a quick fix or a single course to “complete”, so you can ‘tick off’ confidence (for now!)
You’re not interested in understanding how your mindset affects your riding.
You’re expecting individual coaching or technical riding lessons – this is about mindset, not mechanics.
You don’t have any time or interest in self-reflection or practical mindset work.
In short…
This membership is for riders who want to feel calm, capable, and confident again, and are ready to build that confidence in a progressive, realistic way that fits real life with horses.
Frequently Asked Questions
"Why should I become a member today instead of waiting?"
It’s time for you to take action. Simple as that. If you really want to have a real, long-lasting self-belief and self-confidence around riding (and let’s face it, in the rest of your life too…?), then you need somewhere to get answers to all of your questions – especially the ones you don’t know you have yet. You need support, community, and most of all… accountability!
The Crack the Confidence Code Membership is that place. If you really want to make a difference, the time is now.
“What if I’m not very tech-savvy?”
Don’t worry, you don’t need to be. Our members’ area is user-friendly and we have a guide to help you navigate it. Plus, our supportive community is always here to help if you get stuck. Don’t let technology get in the way of building your confidence!
“Is it really right for me?"
If overcoming nerves, anxiety and fear around riding, and developing self-belief and resilience feels worth it, then yes! This isn’t some mythical, magical, woolly, woo-woo-style training; instead, you’ll get access to tried, tested, and most importantly confidence-building tools and techniques that you can tailor to your needs and your situation.
You get to take back control of your mindset and confidence so that you can have the best adventures and make the very best memories with your horse.
“Can I really change my mindset and confidence?”
Truthfully: Yes, you can. But you have to actually want to change.
It sounds obvious, right? But sometimes, our mind can trick us into thinking that “it’s just not going to work for me, because… XYZ”. So, you can carry on believing that, which is totally fine, or you can make a decision to challenge those old beliefs and create new ones which actually do more of what you love with your horse.
It’s your choice; you get to take back control of your mindset and confidence so that you can have the best adventures and make the very best memories with your horse.
“I’m not sure I want or need to be part of a community!”
Honestly: We’re all riders here, sharing, learning, and lifting each other up. The goal is progress, not perfection. However, if you prefer to do things on your own, then that’s totally cool too! There are no rules, rights or wrongs about how you interact with our community; everybody’s experience and perspectives are different. It’s totally up to you how much you engage with everyone… or otherwise!
“I don’t have much time, how can I make the most of the membership?”
The good news is that you can access the resources and community as little or as much as you like! You can choose what you do and when; it’s completely up to you. Whether you find 20 minutes or just 5 minutes, you can find benefit from all kinds of different resources. Your time, your rules!
And of course, weekly activities and monthly workshops are recorded, so you can catch up when you have a cuppa in one hand, and a biscuit (chocolate HobNob, obviously) in the other!
“I’ve tried other programmes before and they didn’t work. How is this different?”
In a nutshell, our approach focuses on mindset, confidence and psychological strategies directly related to riders and their unique challenges. Unlike generic programmes, the Crack the Confidence Code Membership can be tailored to your specific needs as a rider, offering tools and strategies that you can apply to your particular situation.
“What if it doesn’t work for me?”
Here’s the deal – give it a solid go for 7 days. Dive into the resources and activities, ask your questions, and share your thoughts. If it’s not quite ‘clicking’ for you, then I offer a 7-day money-back guarantee. A full refund, no strings attached. Plus, you can cancel at anytime, directly from your member’s dashboard.
“Is the content accessible at all times?"
Absolutely: Once you’re in, you can access the online materials whenever you like, from wherever you are. Plus, all new content added while you’re a member is yours to use, too – ensuring your learning and growth never have to stop for as long as you’re a member. Please be aware that if you leave the membership for any reason, you will no longer have access to any of the content or resources.
“How is the content delivered? Is it all online?”
Yes, all content is online and accessible through your member’s dashboard. You can watch videos, join live sessions, and engage with other content from the comfort of your home, stable, or on the go.
"What kind of rider is the Crack the Confidence Code Membership suitable for?"
The membership and community focus on mindset, confidence and personal development training and resources for all kinds of riders. What I teach can be applied to any rider in any situation; whether you’re a beginner or experienced rider, a happy hacker or competition rider, or a rider in any discipline, there are plenty of tips, tools, techniques and strategies that will help you become a more confident rider on your own terms.
“I have a very specific fear/problem. Will this programme help me?”
While the membership covers a wide array of common fears and problems riders face, it is crafted to help you adapt strategies to your specific situation. Moreover, our community and Q&A sessions provide additional support for your unique challenges.
If you’re experiencing debilitating anxiety or are experiencing severe emotional responses associated with past experiences, then my 1-1 coaching packages might be your starting point, before joining the membership.