The Everyday Equestrian
Ride consistently at your best.
Equestrian coaching, mindset and performance for riders – whatever you enjoy doing with your horse.
What does riding at your best look like for you?
It could be hacking out, jumping again, competing, having a great lesson or simply riding more often.
But riding at your best isn’t only about what you do.
It can mean feeling more relaxed when you ride, with less going on in your head and more capacity to ride proactively, make choices and respond to what’s actually happening.
It’s trusting your judgement and knowing that if something doesn’t go to plan, you can deal with it. Having a tricky moment without it spoiling the rest of your ride. Making a mistake without dwelling on it for the next three days.
It’s being able to see your progress, feel good about how you’re riding and be proud of what you and your horse are doing together.
Your best is personal to you. And it won’t look exactly the same every time you ride.
I’m Alison, founder of The Everyday Equestrian. I’m a BHS Accredited Professional Coach (Stage 4), certified NLP Practitioner, Equestrian Performance & Confidence Coach, and a former Senior Lecturer in Equine Science. I’m also a lifelong rider and competitor in showjumping, dressage, and eventing.
Taking inspiration from former England football coach, Gareth Southgate, “We do the best we can with what we’ve got, in the situation we find ourselves in”. We learn from what happens, make adjustments and keep moving forward.
That’s what The Everyday Equestrian is about.
I help riders work out what they really want from their riding, understand what’s been getting in the way, and develop the mental skills and practical strategies to do something about it. Then we turn that into realistic, actionable steps towards whatever they want to do with their horse.
Because owning and riding horses comes with inevitable ups and downs. Things go brilliantly. Things go wrong. Plans change. Confidence wobbles. Horses happen! And sometimes we surprise ourselves with what we’re capable of.
Learning how to handle all of that is part of becoming a more capable, adaptable rider – and it means we get to enjoy the good bits, learn from the tricky ones and build some bloody brilliant memories with our horses along the way.
No fluffy positivity or vague mindset advice. Just practical, psychologically informed coaching for riding in the real world.
What’s getting in the way of your riding?
You might know exactly what you want to do with your horse, but something keeps getting in the way.
Or perhaps you just know you’d like riding to feel different, but you’re not quite sure where to start.
Choose the one that sounds most like you right now.
Anxiety & what-ifs
Quiet the constant what-ifs, feel more relaxed and have more headspace to actually ride, make choices and enjoy your horse.
A great place to start:
19 Ways to Overcome Anxiety & What-Ifs When Riding Your Horse — FREE GUIDE
Confidence after a fall
Move forward after a fall, rebuild trust in yourself and get back to doing more of the riding you want to do.
Confidence After a Fall — FREE GUIDE
Hacking confidence
Feel more capable and prepared when you’re out hacking, trust yourself to deal with what comes up and enjoy getting out and about with your horse.
Happy Hacking Rider Programme — £14.99 | single payment | lifetime access
I’m not sure where to start
Work out what you actually want from your riding, what’s getting in the way and where to start making useful changes.
How Do I Start Building My Riding Confidence? Part 1 — ARTICLE
What can change when you approach your riding differently?
This isn’t about becoming fearless or never having another wobble.
It’s about changing what happens when nerves, doubts, mistakes or unexpected moments show up, so they have less influence over what you do next.
Want more support with your riding?
Sometimes a useful resource is exactly what you need. And sometimes you want more support to understand what’s happening, put what you’re learning into practice and keep making progress with your riding.
There are two main ways you can work with me.

Crack the Confidence Code Membership
Develop the mental skills to ride at your best, more consistently.
Crack the Confidence Code is my membership for riders who want to develop the mindset and mental skills that help them ride at their best more consistently.
You’ll learn practical ways to work with your thoughts, emotions, attention, confidence and habits – then apply what you’re learning to your own riding, challenges and goals.
With new coaching and resources added regularly, you’ll have ongoing support to keep learning, experimenting and making progress.

1-1 Coaching
Personalised coaching for a specific riding goal, challenge or pattern you want to change.
Maybe there’s something you want to achieve. A situation where you know you’re not riding as well as you can. Or a pattern that keeps showing up and you’re struggling to change on your own.
In 1-1 coaching, we can properly unpick what’s happening, identify what will make the biggest difference and develop practical strategies specifically for you, your horse and what you want to achieve.
Explore the Psychology Behind Rider Confidence
Start with practical tips, tools, and real stories to help you understand what’s holding you back, and how you can change it.

